By SAMA staff
One of the most frequent conversations SAMA has with members of our community is about strategic account manager training. Oftentimes they are unsure about how to begin the process and what to consider when making training decisions. We always suggest starting with the end in mind by asking them three questions:
- What do you want to achieve?
- How quickly do you want to start?
- What are the KPIs for measuring their progress toward achieving their goals?
The answers to these questions will become the reference when moving forward with training development.
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