How To Build A Resilient Sales Identity

By Jeff Riseley, Founder of Sales Health Alliance

There is a lot of bad advice going around these days like:

“You shouldn’t attach your identity to your work if you want to be happy.”

Often these types of comments strike the perfect chord with people who are experiencing burnout. It helps them feel heard, seen, and understood, while simultaneously pointing the finger back at work.

When you’ve been carrying the burden of unrelenting work deadlines, the relief you feel from someone telling you it’s okay to take a break and not care so much can be intoxicating.

“I’m stressed because of work. It’s work’s fault.”

While work is likely a major factor in fueling your burnout, work is something you’ll spend ~90,000 hours doing in your lifetime, which means trying to separate your identity from work may not always be the best approach.

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Building and optimizing your diverse, multifunctional “Dream Team”

By Gordon Galzerano, Co-Founder and Managing Partner, Timberwilde Consulting Group

We are all in a race to attract, develop and retain top talent for our organizations. Our aspiration, I believe, should be to create a workforce that reflects the incredible diversity of our customers, our partners, our suppliers and our community. But before I delve into what leaders can do to make this happen, I want to share some context for why it’s important.

For the first time ever, we have five generations of people across six decades represented in the global workforce. They are:

  • Traditionalists – born before 1946 and who are still in the workforce either because they love it and they want to be or because they need to be
  • Baby Boomers – born between 1946 and 1964
  • Generation X– born between 1965 and 1976
  • Millennials– born between 1977 and 1995
  • Generation Z – those of working age born after 1995. We will continue to see this number rise as these younger individuals join the workforce.

So how do we as leaders effectively partner and connect with this workforce and, most importantly, with our multi-generational customers? It starts with understanding where people are coming from and what makes them tick.

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