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Strategic Account Management Association blog

Strategic Account Management Association blog

Dedicated to helping strategic account managers and key account managers manage improve relationships with their most important customers

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  • “Extreme” Negotiations with Customers

    “Extreme” Negotiations with Customers

    August 3, 2020
  • Creating meshed relationships: A conversation with Arpedio co-founder Ulrik Monberg

    Creating meshed relationships: A conversation with Arpedio co-founder Ulrik Monberg

    July 9, 2020
  • Positioning your value for maximum impact with customers: An interview with a former CFO on how companies make investment decisions

    Positioning your value for maximum impact with customers: An interview with a former CFO on how companies make investment decisions

    June 18, 2020
  • Your secret weapon in times of uncertainty? “Liquidity”

    Your secret weapon in times of uncertainty? “Liquidity”

    June 1, 2020
  • Being accessible, being human and being thought leaders: How a 150-year-old insurance company “shows up” for its customers during a crisis

    Being accessible, being human and being thought leaders: How a 150-year-old insurance company “shows up” for its customers during a crisis

    May 11, 2020

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